You’re the fashion expert;

I’m your marketing expert…

I’m Samantha Bo!

I’m an older millennial mom and influencer marketing agency owner. Since graduating from West Virginia University with a degree in Advertising and a minor in Creative Writing, I’ve spent 15+ years working for various companies in marketing roles.

Small agencies, medium-sized companies, start-ups, and even a worldwide corporation.

I honed my skills in email marketing, graphic design, web design, and strategy during that experience. I lead a few teams and was on committees. I worked directly with customers from creating designs to giving large presentations. Making clients happy has always been my focus!

When 2020 happened, I had a 1 and 2 year old and was working for an agency run by all men. I was unfairly treated as a working mom. No compassion. No flexibility. Not at all how I would run a company…

I created my own company! I realized there was a disconnect between influencers and marketing. They’re not experts at marketing, but I am! So while most companies focus on hours and hitting quota:

My biggest focus is that my client’s are making money and happy with my work!

When you hire me, my goal becomes making your life easier.

I’m not a VA…I’m so much more than that.

“I don’t know what to call you! You’re my everything!” has been muttered a few times.

I’m there to repurpose all that content you’ve already made so it doesn’t only fall into thee algorithm. I’m there for emotional support, all the tech stuff, and, of course, LTK collages, strategy, emails…I can promise you will not need to micromanage me.

So if you’re ready to spend less time making LTK collages (which I love to do) or ready to be more cohesive so you’ll land more brand deals…I’m your gal!


A little more about me...

My children are 15 months apart. I have 2 cats. I don’t drink caffeine. I’m a Pennsylvanian who married a southern boy. I love a cocktail menu. I never turn down a glass of champagne. I have a gluten allergy. I’m from a big, strong, loyal family. I’m Italian, Polish, Irish, and German. I’m a summer girl. I’m an enneagram 6, Leo, gift lover, and oldest child.

You Need A Sam

You Need A Sam

Work with Sam